Any person who is considered a public figure tends to be more heavily scrutinized than the average person. When those public figures then go on social media, where there is a very large audience on each network at a given time, all eyes are on them for everything they say. So when Kanye West had a Twitter feud with Jimmy Kimmel, the media had a field day with it. I don’t think it’s possible for anyone with over 1 million Twitter followers (Kanye and Kimmel have 14 million among the two of them) to hide anything from the media, or have any freedom to truly speak their minds without being criticized.
When people have this many fans on social media, any little thing they say can be blown out of proportion. Even who they follow, or don’t follow on Twitter can cause an uproar. It can cause rumors to be spread and false information to be published all over the internet. Paparazzi might be packed so tightly around their homes or any restaurants that it’s difficult for these people to go anywhere. The commercial implications of the rumored feud between Ariana Grande and Jennette McCurdy also leaked into their personal lives, with rumors about the two not being paid equally on their show Sam & Cat and the question of who really leaked McCurdy’s racy photos. All this because McCurdy posted a few cryptic messages on Twitter about a former friend being “a leech”.
If I were the social media manager of a public figure, which I am to an extent, I would enourage them to run everything they want to publish on social media through me first. If I’m being paid to post and moderate their social media accounts for them, I need to be able to also give them advice on what is or is not a good idea to say. The beauty of social media is that you can think and craft a perfect response to someone without them seeing the “first draft” of what you really wanted to say. If a public figure has a social media manager, my advice to them would be to bounce ideas off that person instead of posting on instinct. It may be entertaining for the audience to see an unedited rant, but for the public figure, it could ruin his or her reputation.
The golden rule for broadcasters mentioned in this final lecture of the semester was “if you wouldn’t say it on air, do not tweet it.” This can certainly be applied to my future brand of critic. I am blunt and brutally honest most times. I’m hoping my brand will grow big enough that I am in public figure status one day. I would never say anything in any of my blog posts that I wouldn’t want to post on social media. I own up to every critique I make and I will make sure that whatever I say does not reflect poorly on myself or on any public figure I may critique.